Social media is where your target consumers hang out? You’re absolutely right to want to take advantage.
Facebook have created some pretty incredible ways to find your target audience on their platform.
Our aim is to use the right message at the right time to reach the right people.
Targeted advertising helps you gain new leads, boost upper funnel awareness and increase sales on your ecommerce website.
Whatever your marketing objectives are, by combining the right targeting with the right ad copy/creatives, you can pretty much achieve what was previously thought of as impossible.
Facebook Ads Targeting options:
Age Range/Group
Gender
Location
People who have visited your website
People who look similar to the people who visited your website
You can upload your customer database to Facebook and target them
You can target people who look similar to your existing customer database (usually a high converting audience!)
You can select different interests your audience have and make a targeting profile from scratch
VROOM designs Instagram advertising strategies for businesses that will help deliver more engagement, more leads and more sales.
moreB2B businesses tend to benefit most from LinkedIn advertising, Why? Because it’s a network built solely for professionals.
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