News & Articles

PPC Specialist

Why VROOM? VROOM Digital is one of Ireland’s fastest growing Digital Marketing Agencies. Shortlisted at the European Search Awards for our PPC campaign and also at the 2016 Google Premier Partner Awards.   Job Description As a PPC Specialist, you will be implementing, managing and analysing PPC campaigns; be asked to deliver training and share […] – Case Study

Introduction In October 2016 our Head of Paid Search Damien Hamilton’s previous Manager Ronan Menton lifted the phone to ask if our Agency would be interested in pitching for Europcar Ireland’s Group PPC business. which this case study refers to, have been an established car rental service provider in the Irish market for over […]

Mophie – Case Study

Mophie phone case

“How To Recharge Your Paid Search from an Irish Premier Google Partner Perspective” Shane Curtin – Managing Director How a specialist Irish Digital Agency can pitch for, win, retain and grow the business of a Nasdaq listed company (ZAGG Inc) through innovation, following Lean and Agile Marketing Principles, creating and following a Digital Strategy borne […]

VROOM Sets off to #BrightonSEO

Outside of the conference centre

Last Friday (07/04/17) the VROOM SEO team jetted off to Brighton for one of the UK’s biggest search marketing conferences, BrightonSEO. Up before the break of dawn (4.30 am!), we caught the first flight out of Dublin. Arriving in Gatwick at 8:00am, we took a train to Brighton and arrived just in time for registration […]

VROOM’s Night at Learn Inbound

Learn Inbound stage with logo and podium

Although Learn Inbound was three weeks ago, we are still talking about it here in the office. The fact that we have been mulling over the event gave us the idea to post about it. As the name suggests, Learn Inbound is an ‘inbound marketing’ event set up to bring marketers who are interested in […]

Sandymount Hotel – Case Study


Sandymount Hotel enquired with the goal of getting more bookings from their website. After several meetings as well as in depth audit of their existing Google AdWords campaign, Sandymount Hotel chose to work with VROOM Digital in March 2016. Innovation Our Google AdWords team consisting of Damien Hamilton and Colm McKeown devised a strategy that segmented […]

Google Premier Partner Launch Party


In recent months, Google has rolled out a tiered system on how it grades digital agencies across Ireland and the UK according to such factors as: Total Google AdWords spend Google AdWords qualified staff Growth of respective clients’ businesses As part of this, VROOM were delighted to be named as a ‘Premier Google Partner’, putting […]

What is Backlinking and Why is it so Important?


If you’ve talked to anyone about search engine optimisation (the process of getting ranked organically on Google for keywords related to your business), you may have heard various different theories as to how to get started. You may have heard about keywords, pandas, penguins, links and a lot in between! The truth is that while […]

Sandip Kumar – Digital Marketing Intern

Sandip Kumar - VROOM Digital

Hello, my name is Sandip Kumar and I have been working at VROOM Digital as a digital marketing intern since March. I have gained a Post Graduate Diploma in Digital Marketing and Social Media from the Fitzwilliam Institute in Dublin. I have also done a Masters in Business Administration from Australian Institute of Business. More […]

4 Ways to Improve your Click Through Rate on Facebook

Improve Facebook CTRs

Facebook ads. We think they’re fantastic. They work across a huge number of industries and for a wide variety of business goals. Whether you want to build your Facebook audience or increase sales, the targeted nature of Facebook allows your ads to be seen by the right people. Since we reckon we’re pretty hot on […]